Late in 2011 Adobe announced it had acquired a number of assets from IRIDAS
. One of those assets is the color grading application SpeedGrade. This is a good thing because, with the demise of Apple Color, that leaves Blackmagic’s DaVinci Resolve as pretty much the only affordable, powerful, standalone color-grading software. Since competition breeds innovation, it’s exciting to know that Adobe will be bringing SpeedGrade to the masses, presumably at some point in 2012. I had only seen a SpeedGrade demo at NAB and didn’t know much more about the application until I watched this Adobe TV episode: Introduction to SpeedGrade
. If you’re interested in what should be a major new player in the color grading mass market check out this 20-minute SpeedGrade demo and get ready for the next set of workflow options in post in the coming year.