Stephen Arnold Music (SAM) named David Baumann marketing and creative director. In his position, he will lead development and marketing of new business and content offerings, SAM said.

Formerly director of creative services at ABC affiliate WXYZ-TV in Detroit, Baumann is an Emmy, Addy, Promax and BDA award winner, guitarist and vocalist who has served on the CBS and ABC Promition Advisory Boards, the company said. Baumann has also worked at KSTP-TV, KIRO-TV and KTCA-TV.

"Joining Stephen Arnold Music is an exciting new direction for me," Baumann said in a prepared statement. "As marketing and creative director, I will be helping to bridge their mastery of sonic branding to new types of content creation, across all platforms."