Author Archives: Beth Marchant

330 articles found

Vimeo Creates Brand Creative Fund to Connect Filmmakers and Marketers

Vimeo announced a new resource this morning called the Brand Creative Fund that will let brands—whether in-house marketing department, creative agencies or both—collaborate with Vimeo's worldwide network of filmmakers. Serving as an agent of sorts, Vimeo's creative team will help … more »

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Schneider Optics Announces New Family of 4K Xenon FF-Primes for HDSLR Cameras

Lens and filter manufacturer Schneider Optics showed a new family of cine-style prime lenses aimed at Canon's 5D Mark III and Nikon D800 cameras at NAB. The Xenon FF-Primes, designed and to be built by Schneider-Kreuznach in Germany, feature a rugged … more »

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Fusion-io 1.6 TB ioFX Card Targets 4K and Stereo 3D Production

Fusion-io has introduced a 1.6 TB version of its ioFX accelerator/storage device for 4K+ and stereo-3D productions that is expected to begin shipping this summer. It joins the 420 GB capacity version of the NAND flash memory-based, PCI Express-delivered device … more »

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Local Hero Post’s Leandro Marini on the Promise of Creative DI

I first sat down with colorist and Local Hero Post owner Leandro Marini back in September during IBC. In front of a full Assimilate Scratch system in a curtained corner of Assimilate's booth, he showed me some of the things … more »

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Adobe Reveals After Effects Advancements and Details of AE and Cinema 4D Workflow

Adobe today officially announced new features inside a coming version of After Effects that will take rotoscoping in a entirely new direction and will further enhance workflows that rely on roundtrip comps between AE and Maxon's Cinema 4D. Although Adobe … more »

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New After Effects and Cinema 4D Pipeline in the Works

Regular users of both Adobe After Effects and Maxon Cinema 4D got some great news Tuesday when Adobe and Maxon announced they had formed a strategic alliance and would begin developing solutions that both simplify and evolve workflows in After … more »

Colider

Collider Conference to Help VFX and Graphics Community Converge in NYC

Based on the success of its Style Frames New York conferences geared to advertising creatives and executives, Stash Media is launching a New York show aimed at the wider community of area visual effects, motion graphics and animation staff and … more »

Lucien Yang on Rebooting VH1′s Best Week Ever Openers

Lucien Yang, art director at Nice Shoes, began working with VH1 as a freelancer in 2007 and had done a few smaller projects with the MTV sister channel after landing at the New York-based creative design and post facility. His … more »

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Hive-FX’s Jim Clark and Guy Cappiccie on Seamless Morphs for Grimm

NBC's Grimm, which resumes its second season on March 8, revolves around a Portland homicide detective descended from an elite line of criminal profilers dating back to the time of the Brothers Grimm. The detective must tread carefully between his real beat … more »

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Six Things You Might Not Know About Avid’s New CEO, Louis Hernandez Jr.

When Avid Technology CEO Gary Greenfield resigned on February 11, Avid's board appointed Louis Hernandez Jr., one of its own, to the company's top spot. Hernandez, the former Chairman of the Board and CEO of Open Solutions, a technology provider … more »