Category Archives: Business

4602 articles found

Pitfalls of the Film Tax Incentive; Possible Solutions

A new film tax incentive that was created by the Jobs Creation Act of 2004 to encourage low to middle budget films contains a serious flaw that could render it virtually unusable for many projects that this new tax break was intended to benefit. more »

Canon Anamorphic Converter and Cine Prime Lens Series Deliver “Hollywood Look”

High-quality digital cinematography cameras require lenses that deliver the best possible optics accompanied by traditional film-style ergonomics. Responding to this need is Canon's "FJs" series of six High Definition Electronic Cinematography (HD-EC) 2/3-inch Cine Prime Lenses, which include the FJs 5mm, 9mm, 14mm, 24mm, 35mm, and 55mm Prime Lenses. more »

Attik New York Adds New Creative and Account Directors

Global creative agency Attik today announced two key new hires for its New York operation: Tim Scott joins the agency as creative director, and Mark Anderson comes aboard as account director. more »

Technicolor Chooses Sonic to Power Blu-ray Disc and HD DVD Titles

Sonic Solutions, the leader in digital media software, and Technicolor, part of the Services division of Thomson, today announced the production of the world's first replicated discs utilizing the advanced interactive modes of the Blu-ray Disc (BD) and HD DVD formats. more »

Robert Altman‘s A Prairie Home Companion Lensed With Fujinon HD Glass

Famed director Robert Altman's new feature film, A Prairie Home Companionwas captured exclusively with three Fujinon HAe10x10 (10-100mm T1.8) and two HAe5x6 (6mm to 30mm T1.8) HD zooms on Sony F-900 HD cameras. more »

Pendulum Walks Animated Plank for Kellogg’s (Video)

In a recent three-spot campaign for Kellogg's cereal Choco Krispies, animation/vfx house Pendulum Studio was charged with creating fast-paced, cinematic action battles between children and a ship full of skeleton pirates, similar to the look of the feature film Pirates of the Caribbean. more »

Bright Systems Takes Charge of 4K Digital Post

Ever wanted to access the same drive simultaneously via fibre channel and Ethernet? Now you can. more »

AICP Show Embraces New Media

As broadcasters worry about making up revenue as viewers increasingly TiVo past the venerable :30 spot, this year's annual AICP show, which debuts at New York's Music of Modern Art in June, will be the first to recognize spots made for your iPod. more »

Eddie Robison Joins The Syndicate

The Syndicate is pleased to announce the addition of Emmy Award nominee Eddie Robison to our Visual Effects Department. more »

New Century Universal HD Compact .8X Wide Angle Converter

Now camcorders with 72mm lens fronts can enjoy 20% wider coverage throughout the zoom range with Schneider Optic's new Century HD Compact .8X Wide Angle Converter. more »