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Category Archives: Creativity
2290 articles found

Laika Expands the Stop-Motion State of the Art for Paranorman
Hillsboro, OR animation studio is known for the handmade look of its painstaking stop-motion animation work. But on Paranorman, the company pushed the stop-motion envelope, using 3D printing technology to extend an innovative face-replacement technique and bringing a few fully …
Five Questions: Chip Potter, Founder and President, MECHnology Visual Effects Studio
One secret of MECHnology's success seems to stem from its dual-purpose ideology: Produce and innovate while keeping your artists happy. The Hollywood-based boutique effects facility, which has a laundry list of film (The Aviator), TV (Burn Notice, Southland, Without a …

Supervising Sound Editor Per Hallberg on Keeping It Real for Jason Bourne
In a summer populated by superheroes and special effects, the return of the Bourne franchise stands out. For a man without a memory – even a CIA assassin – Jason Bourne has gone places that his creator Robert Ludlum likely …

Rabbit Hole Creative Uses Projection Mapping for Mutemath’s Odd Soul Tour
Nashville's Rabbit Hole Creative created a dynamic, illusory stage show for Mutemath, projection-mapping carefully created animations on a cleverly warped screen behind the stage that gave the impression of 3D imagery — no glasses required. The technique isn't new (it …

MTV Announces 2012 VMA Nominees
It's a cliche that MTV barely shows music videos anymore, but the channel still likes to oversee the glitzy Video Music Awards, which are handed out every year in a splashy ceremony at the Staples Center in downtown L.A. This …

VFX Snapshot: Katy Perry’s “Wide Awake”
VFX studio Ingenuity Engine recently completed a wide range of shots in stereo 3D for Katy Perry’s new music video, “Wide Awake.” The video, directed by Tony T. Datis from production company DNA, follows Perry as she falls into a …

Create The Expendables 2 Trailer Title Sequence with ShapeShifter AE
The folks at Mettle recently posted this nice tutorial from Nancy Eperjesy, president of Mettle's Software and Creative Services divisions, on how to use Mettle's ShapeShifter AE plug-in to create the animated 3D skull and knife logo appearing at the …
Five Questions: Adam Levin, Executive Producer, Headquarters Music
Headquarters Music creates custom music and sound for commercials, television, and video games, with an emphasis on bringing successful composers, recording artists, and producers into the world of work-for-hire music composition. Among the studio's recent success stories is the evocative …

Create 3D Reflections with Trapcode Form or Particular
In a tutorial for AE Tuts+, Jorrit Schulte explains how to create full 3D reflections in After Effects, with falloff of transparency and blur, using either Trapcode Particular or its younger sibling, Form. The new lighting tools in Form 2 …

Five Questions: William Gadea, Producer/Creative Director, IdeaRocket
New York animation studio IdeaRocket was tapped to create the new show open for the final season of Showtime's Weeds. IdeaRocket specializes in "explainers," which made it an ideal choice for Weeds executive producers Jenji Kohan and Roberto Benabib, who …