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| 08|31|2011 |
By Bryant Frazer
As Perry sings, "Baby you're a firework/show them what you're worth," pyrotechnics emerge, on cue, from Perry's body and those of the video's main characters. That's where Radium/Reel FX came in.... »
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| 07|28|2011 |
By Meleah Maynard
All Sam Balcomb and Jeff Dodson of Rainfall Films knew was that they needed to create 25 VFX shots in which Los Angeles would crumble and burn as if it were the apocalypse. And they needed to do it in five days.... »
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| 03|04|2011 |
Special to StudioDaily
STEELE Studios co-founder Jerry Steele was online editor on Avril Lavigne's new video, "What the Hell," and also supervised stereo 3D post-production, using the stereoscopic capabilities of the Quantel Pablo 4K to precisely calibrate right-eye and left-eye imagery. (He didn't stop there — he was also in charge of beauty work and FX and served as colorist.) In this Q&A, he describes the process of finishing a high-end music video in 1080p stereo 3D.... »
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| 11|19|2010 |
By Bryant Frazer
Company 3’s visual effects division in New York has enjoyed a steady diet of commercial work since its founding in 2009, but it got an exotic and unique treat this fall. Kanye West’s expansive “Runaway,” a music-heavy short film the rapper directed to promote his new album, landed at the facility, complete with its scenes depicting the fiery arrival on earth of a beautiful female bird-woman.... »
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| 09|09|2010 |
By Bryant Frazer
The new music video for MGMT's "Congratulations" is striking and unusual. Framed in widescreen as it chronicles the slow decay of a strange (pet?) animal against a desert landscape, the carefully assembled story ends on a note that may be depressing, baffling or uplifting, depending on your point of view.... »
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| 11|20|2008 |
By Bryant Frazer
It is possible to work with .R3D files even without formal support in your editorial tools — just work out the conversion to DPX files.... »
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| 01|17|2008 |
By Debra Kaufman
The massive number of tapes resulting from multiple 18-camera shoots of U2’s 3-hour "Vertigo" concert tour was just the beginning. The production attempted to clone the original tapes as quickly as possible. Then the edit began. And 3ality Digital Systems got into gear to solve some of stereo filmmaking's most persistent problems.... »
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| 01|17|2008 |
By Debra Kaufman
Rock groups don't get any bigger than U2, which brings along a thunderously entertaining stage show wherever it goes. Stereoscopic 3D production company 3ality traveled with the Dublin lads to several concert dates in Mexico and South America. What was the big idea? To make a 3D concert movie as intense and explosive as the band's performance.... »
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| 11|15|2007 |
By Bryant Frazer
When Dean DeBlois (best known as co-director of Lilo and Stitch) got a phone call from the manager of Sigur Ros, the Icelandic music group with the otherworldly sound, he was pitched anything but a conventional music-video project.... »
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| 06|28|2007 |
By Bryant Frazer
Director Brandon Dickerson just finished a Switchfoot music video that featured painstakingly realized "photomation" scenes — created by inkjet-printing 1224 separate frames of HVX200-captured performance footage, hand-tearing the band members out of each frame, and then re-photographing the performance, frame by frame, on a cardboard-box stage. ... »
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