DIY Distribution: Indie Films and the Internet

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You’re not a big-shot Hollywood producer. You don’t have a PR agent. And your latest film or video isn’t going to set the world on fire. Should you give up? Definitely not. No matter how conventional or unconventional your production might be, there are ways to spread the word and find an audience. The upfront costs are usually modest, though you may have to rethink your approach in promoting your pet project.

Victor Zimet and Stephanie Silber direct and produce documentaries through their company, Home Team Productions. One of their films, Random Lunacy, won the Best Documentary prize at the Westchester International Film Festival in March 2007. Hoping to build on that success, they took what they assumed was the next logical step.


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Comments (11) for "DIY Distribution: Indie Films and the Internet"
1.
Good article
Posted by MSK DIY on Tuesday, January 6, 2009 @ 03:36 PM
2.
Amazing. Thank you. I am starting an SEO company for new media and online film promotion and this is gold!
Posted by Chris on Thursday, January 8, 2009 @ 06:26 PM
3.
Great article, tons of useable information. THANKS!
Posted by JC Barone on Monday, January 26, 2009 @ 12:10 PM
4.
Excellent article! Thank you!
Posted by A Cruz on Thursday, April 9, 2009 @ 10:50 AM
5.
In Philadelphia, there is a television channel called MiND TV. They accept member submissions and air your program over a 2 year period (on TV and online). Each program has to be 5 minutes and have a learning component.Pretty cool. www.mindtv.org
Posted by Samantha on Thursday, April 9, 2009 @ 11:16 AM
6.
well done, I have been seeing the decline of distribution interest due to the economy and that many big studio films are sold very cheaply. One thing I've also learned that timing is very important. However, as the Internet is still a very 'untouched' world, the business model will have to change based on the evironment, the genre of the film and the length, sometimes it helps, sometimes it wouldn't. The best, is to utilize the net to vastly promote the film...
Posted by Johnny Wu on Thursday, April 9, 2009 @ 11:26 AM
7.
Excellent article. Would appreciate more on this subject. Thanks.
Posted by PC on Thursday, April 9, 2009 @ 01:02 PM
8.
Good article, useful info. I hope many indie filmmakers take it to heart because many do not think about new distribution models at all. Instead, they try to distribute like a Hollywood studio film and are left with DVD's gathering dust.
Posted by Sheri C on Thursday, April 9, 2009 @ 01:07 PM
9.
Well done. would also be interested to hear how many self distributed films, if any, make the move to a net flicks or other pay per use venue. This model is a godsend for direct sales and the after-fest life of a film, but there is still the need to get into circulation.
Posted by jon on Thursday, April 9, 2009 @ 07:46 PM
10.
You may wish to look into Chip Taylor Communications for marketing and distribution.
Posted by Rich Butterfoss on Thursday, April 9, 2009 @ 08:08 PM
11.
Great article, it's something filmmakers all over need to see. I'm holding a screening of my film "Low Budget" tonight, and will bring up this article. I am also going through the digital self-distribution process with my comedy.

http://www.LowBudgetComedy.com
Posted by JJ on Friday, April 10, 2009 @ 04:23 AM

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