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MTV’s My Own Tapeless Workflow (Video)

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The MTV show My Own, which debuted last month, is an unusual hybrid of reality and dating show with a streak of karaoke. Much like the show, the production and post workflow is also a hybrid of disciplines. In its production and post pipeline, My Own mimics live sports and news by featuring a tapeless production and post workflow — including the hot concept of iPod dailies. The system was the brainchild of the show’s executive producer Billy Rainey, who asked Avid Technology and Wexler Video if it was even possible. It was an intriguing idea for Wexler Video Senior Post Production Engineer Lorey Andres, who has put together similar solutions for live sports events.

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