Featured in Sorenson Media's Soon-To-Be Released Squeeze Server, Vid.vu Offers Automatic, SEO-Friendly, Secure URL Shortening Service for Video; Content Owners Benefit from Easy-to-Use Video Analytics, Such as Number of Click-Throughs and Viewer Locat
“There are many URL shorteners available out there, but none that are created specifically for professional, enterprise video needs,” said Eric Quanstrom, Sorenson Media’s COO. “Vid.vu not only provides automatically shorter URLs to video permalink pagesÃ¢Â€Â¹which are typically excessively longÃ¢Â€Â¹it also has built-in protection against malware, phishing scams and spam. Vid.vu also enables Sorenson Squeeze Server users to create and track their own custom shortened video URLs, a feature that is exclusive to our customers.”
Customizable Vid.vu URLs are also useful within a professional video workflow to track videos created. Because Squeeze Server is designed to encode high volumes of videos, having an organized, short link strategy benefits any company. Vid.vu enables users to easily track video analytics, including number of click-throughs to a given video or library of videos over any period of time. Vid.vu aggregates and displays this data, including geographic location of click-throughs, in an easy-to-use Web interface, allowing users to track where and when a video is being viewed regardless of where it is hosted.
Shortened Vid.vu links also aid search engine discovery and make URLs easily understandable when they are shared, rather than relying on a randomly generated set of letters and numbers. For instance, a company called XYZ Company could create video links such as vid.vu/media1 to simplify management of the corresponding video internally as it is shared with internal or external audiences.
“Vid.vu is another first in our 15-year history of innovating top-notch, easy-to-use, secure and customer-defined video applications and services,” said Quanstrom. “We have built a reputation for knowing online video like no one else, and we aim to maintain our leadership.”
URL shortening through Vid.vu is available exclusively to subscribers of the soon-to-be-released Sorenson Squeeze Server. For more information about Vid.vu, visit: http://vid.vu.
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