Blackmagic Design has been pushing the envelope of format conversion, replacing its old 3G-SDI Mini Converters with newer 6G models for the same price. Now, recognizing that many customers don't yet need UHD-friendly conversion options, the company is bringing back the old 3G hardware.
The 3G Mini Converters will sell for $195, which is $100 less than their 6G counterparts ($300 less for the models that work with audio). Blackmagic said the lowered prices are the result of its work with supply chain partners to reduce component costs.
“Although many customers are transitioning to Ultra HD, there is still a huge number of broadcasters, studios and audio visual professionals that need high-quality converters for their existing SD and HD equipment,” said Blackmagic CEO Grant Petty in a prepared statement. “For customers that don’t need the extra cost of Ultra HD, our new 3G Mini Converters deliver broadcast-quality conversions at an incredible new low price.”
Models include SDI to HDMI, HDMI to SDI, SDI to Analog, SDI to Audio, Audio to SDI, and SDI Distribution. The 3G Mini Converter line-up is available now worldwide, the company said.
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