Bringing Prince back from the dead for videos promoting the musician’s posthumous releases has been a bit of a challenge. Prince didn’t appear at all in “Mary Don’t You Weep,” and “Manic Monday” was set to old footage of rehearsals for the Purple Rain tour. For “Holly Rock,” a song that would eventually be performed by co-writer Sheila E. for the film Krush Groove, Warner Music UK took a different approach, commissioning London’s Electric Light Studios and director Aaron Lampert to create comic book-style animation drawing on different looks from different eras of Prince’s career.

Credits:

Director: Aaron Lampert
Producer: Mike Downs
Art Director: Sharon Liu
Animators: Nicolette van Gendt, Duncan Gist, Reg Isaac, Andrea Simonti

Creative Studio: Electric Light Studios
Executive Producer: Jamie Carter
Production Company: Warner Music UK