Absolute’s New York flame suite will be manned, on a rotating basis, by the existing award-winning VFX team with localized support from a small on-site Combustion and MCR department. In the last 12 months, Absolute’s VFX team has won the British Television Advertising Craft Award for best visual effects, a D&AD pencil and an MTV video statue.
The NYC suite has been decked out in the quirky but luxurious style that has become synonymous with Absolute’s reputation for eclectic British chic: Phillipe Starck lamps meet Paul Smith wall-hangings and Herman Miller Aeron chairs, all finished off with a Rolling Stones painting. Please see the attached image.
Absolute’s MD (and senior VFX artist), David Smith, said: “We’ve always maintained a reputation for excellence in the American market. In fact, two of our first jobs when we opened in 2004 were Superbowl commercials. At that point, 70% of our bookings were coming from American clients. So it’s only a natural progression to capitalize on this reputation and open an office in NYC. This way, we can provide a convenient local service for our US clients, whilst maximizing our resources ‘ one of those rare win-win situations.”
This announcement coincides with a new signing for Absolute’s 3D department. Maria Ocantos will be joining the CG team on 1st May 2007. Maria comes from fellow London post house, Smoke & Mirrors, where she has been working for three years.
Sections: Business
Topics: Press Release City
Did you enjoy this article? Sign up to receive the StudioDaily Fix eletter containing the latest stories, including news, videos, interviews, reviews and more.