Known primarily for humor (the Impulse work turns classic movie romance on its ear to great comic effect), Lemon's reel includes spots for Aiwa, Coke Zero – and, in a departue for the spot helmer – a visually driven ad for cosmetics client Rexona.
"Lemon is the prime example of what we're creating at VILLAINS," says Executive Producer Nancy Osborne of the director, who rounds out a company roster comprised of Mona El Mansouri, David Johnson, Erik Moe, and Basil Schlegel. "We are so happy and honored to be bringing someone like Lemon to the US market."
"After Cannes, I was looking for a US company that had an intimate feel, not a huge impersonal roster," Lemon recalls. "I was aware of VILLAINS and its history, and when Nancy opened a dialogue with me, I saw this was what I had been pursuing, this is the kind of place where everyone knows one another, a place of mutual commitment."
Sections: Business
Topics: Press Release City
Did you enjoy this article? Sign up to receive the StudioDaily Fix eletter containing the latest stories, including news, videos, interviews, reviews and more.
Leave a Reply