Tag Archives: apple

22 articles found

Apple Debuts ProRes 4444 XQ in Latest Final Cut Pro X Release

Some Final Cut Pro updates are bigger than others, but last week's release of version 10.1.2 included a special surprise — support for Apple ProRes 4444 XQ, a new sixth codec in the ProRes line-up. As in ProRes 4444, which … more »

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Why Detroit’s WXYZ Made the Move to Final Cut Pro X

WXYZ TV is Detroit's largest news outlet and was the first in the state to broadcast in HD. One of 14 other TV news stations from San Diego to Tampa Bay owned by the E.W. Scripps Company, the station has … more »

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Top Seven Takeaways from Apple’s WWDC Keynote

What's been cooking in Cupertino? Today was the big keynote address at Apple's World Wide Developer's Conference (WWDC), in which Apple CEO Tim Cook rolled out the company's latest and greatest for an audience of software developers — as well … more »

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Red Giant Launches Cloud-Based Universe Platform

The latest cloud-based subscription model for video and VFX tools arrives from Red Giant, which just launched its Universe platform. Membership in Universe, described by Red Giant as a "community" of editors, VFX artists, and motion designers, is free, although … more »

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Review: Apple’s New Mac Pro

The new Mac Pro is here! The new Mac Pro is here!   That’s all that went through our heads when we first saw the announcement of this new iteration of Apple’s flagship pro desktop model. (Yes, that's a reference … more »

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Apple: 1.24.14

SPOILER: everything in this 30-year commemorative Apple ad was shot on the iPhone. It's no Epic or Alexa, obviously, and these shooters keep their images a lot more stable than your typical iPhone operator can, which goes a long way. … more »

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Mac 30: Thirty Years of Innovation

Apple takes a few minutes to congratulate itself on 30 years of the Mac, with a little help from its friends Moby, Hans Zimmer, and many more. For an extra dose of computing nostalgia, don't miss Apple's online Mac timeline.

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Top 10 Mac Pro Tips from Launch Day

Apple was in New York yesterday to officially launch its Mac Pro hardware. We were fortunate enough to get one of the units into the hands of a cutting-edge production facility in town, who will be putting the hardware through … more »

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Cause of Death: iOS 7

Apple's latest iPhone update gets slaughtered in this short by writer-director Alberto Belli (previously known for "It's Not Porn. It's HBO."  (somewhat NSFW) and "For Your Consideration").

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Mac Pro to Ship in December in $2999 Quad-Core and $3999 Six-Core Versions

As expected, Apple announced new details of the Mac Pro launch today, pegging the sleek desktop workstation for a December launch at a starting price of $2999.  Three grand buys you a pretty capable machine, starting with a 3.7 GHz … more »