Danny Trejo stumps for an AARP cause in this spot celebrating elder care as a responsibility of “the toughest guy on earth.” Tim K at production company Bullitt directed for agency DDB NY.


Agency: DDB NY
CCO: Icaro Doria
ECD: Lucas Panizza
Senior Copywriter: Turan Tuluy
Senior Art Director: Mina Mikhael
Chief Production Officer: Madison Wharton
Head of Production: Ed Zazzera
Executive Producer: Chris Klein
Manager Art Buying: Jane Piampiano
Print Producer: Joan Elsesser

Production Company: Bullitt
Director: Tim K
CEO/Executive Producer: Todd Makurath
Executive Producer: Luke Ricci
Head of Production: Jennifer Sprunger
Line Producer: Vincent Oster

Editorial Company: Cut+Run
Editor: Joel Miller
Assistant Editor: David Belizario
Executive Producer: Lauren Hertzberg
Senior Producer: Joanna Hall

Color: The Mill
Producer: Natalie Westerfield
Colorist: Mikey Rossiter

VFX/Conform: Jogger
Flame Artist: Joseph Grosso
Assistant Flame Artist: Matthew Dolvin
Producer: Wendy Gardner

Music: Felt Music
Music Director: Natalie Dickens

Audio: Duotone Audio Group
Audio Engineer: Andy Green
Executive Producer: Greg Tiefenbrun