Getty Images Is New Distributor for GreenScreen Animals
GreenScreen Animals, which provides stock footage featuring animals, is now being distributed through Getty Images. By providing footage of animals carefully shot against a green-screen background, the company hopes to save companies money over a shoot with a live animal on set, as well as reduce the stress and risk that animals are subjected to during production. The company's work is monitored by the American Humane Association. One recent project was a commercial for FreeCreditScore.com that featured a monkey looking out from inside a backpack. "It looks so good I've had people ask me what it was like to work with a monkey on set," said Steve Sage, VP and Creative Director of The Martin Agency.